DedCool was founded & created in Los Angeles in 2016. At 21, founder Carina Chaz created her company as an extension of her passion for cologne, masculine scents. Carina cultivated an early appreciation for natural ingredients before clean beauty was a hashtag. She began experimenting and developed a proclivity for fragrance. From formulation to packaging to use cases - the system demanded change. Her curiosity led her to create DedCool, a fragrance brand that took issues seriously, not just itself.
All DedCool fragrances are water-free, unisex, vegan, non-toxic, and made in Los Angeles, CA.